• Home
• Media Outreach
• Mobile Publisher and Advertising Platform GTOKEN To Rebrand GT

Senin, 03 September 2018 19:18:00

Mobile Publisher and Advertising Platform GTOKEN To Rebrand GT

SINGAPORE - Media OutReach - 3 September 2018 - GTOKEN, a Singapore-based mobile publisher and advertising platform, has announced officially to rebrand their flagship product, "Game Token" to simply "GT".

According to Kenneth Yong, Managing Partner of GTOKEN: "It's very important that we're not mistaken for a cryptocurrency. Since our inception in 2014, we have enjoyed a huge degree of success, both locally and regionally as a digital solution for gamification, but the recent cryptocurrency craze has caused much confusion in our marketplace. For this critical reason, we have decided to undertake a re-branding exercise so that we're better aligned with our expanding usage strategy and the core functions of our product are reflected more accurately. "

Serving as an acronym for "Gamification Tickets", GT is now analogously positioned in the marketplace to the way tickets are used in an arcade or carnival for the redemption of gifts and prizes and it's usage has far expanded into the non-gaming domain.

It functions primarily as a digital incentive and can also be used in V-More, a M-commerce platform to drive traffic via incentive marketing. GT holders can also continue to enjoy benefits such as in-game, in-app purchases and through incentivised traffic and games referral campaigns.

To date, GTs have been used across Singapore, Malaysia, Vietnam, Indonesia, Philippine, China, Taiwan and Thailand. GTOKEN aims to revolutionise the mobile advertising and publishing space by being the first crowdsourced platform of its kind.

7 bulan lalu

Carrascal Nickel Corporation Strengthens Its Position as a Responsible Mining Leader in APAC Through Sustainability and Community-Focused Initiatives

Beyond environmental programs, CNC continues to lead in social development initiatives through its unwavering support for livelihood enhancement, education, health services, infras

7 bulan lalu

Asia School of Business Memimpin Evolusi AI di Asia Tenggara Melalui "AI-Powered Leadership Conference" Perdana

Menteri Digital Malaysia, menyampaikan apresiasi atas kehadiran para pemimpin yang memahami pentingnya Kecerdasan Buatan

7 bulan lalu

Indonesia Tampil Gemilang dalam ACES Awards 2025 dengan Kemenangan Luar Biasa di Bidang Kepemimpinan, Keberlanjutan, dan Inovasi

Dr Shanggari juga mengatakan bahwa jajaran pemenang yang tangguh dari Indonesia mengirimkan pesan yang jelas kepada wilayah ini, bahwa masa depan menjadi milik para pemimpin yang m

7 bulan lalu

7th Hainan Island Int'l Film Festival Kicks off in Sanya

This year's edition has set a new benchmark, receiving a record-breaking 4,564 film submissions from 119 countries and regions, totaling over 2,900 hours of footage